Speaker

Jyoti Bansal

Things to keep in mind

• Large enough TAM
• Passionate about what you're building
• Excellent execution
• Take care of your customers
• A good team

3 WHYs framework

• Why would they buy anything?
• Why would they buy from you?
• Why would they buy now?

Defining PMF

• Repeatability of your story
  • Do you have a clear messaging around the customer pain point?
  • Find beta customers with whom the story resonates strongly.
• Repeatability of monetization
  • Can you convince someone to pay for it?
  • Can justify business resources for it?
• Repeatability of value
  • Can you fulfill the promise made in the story?